Mediawatch Want Parental Control On Catch Up TV Services

Published: 08th July 2010
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A moral group in the UK, Mediawatch are campaigning to get broadcasters to equip catch up tv websites with parental controls to avoid minors seeing unsuitable content.
The group which was founded by the late Mary Whitehouse famous for her moral crusading has attacked the big UK networks including the BBC 's iPlayer service and Channel 4's 4oD service for lacking in child controls when viewing online content.

Parental Controls For Online TV technology allows you to watch over 4,500 HD channels right on your PC.
Mediawatch's main issue with the broadcaster's is that the tv-on-demand features offered by catch-up services make a joke of having a so called 9pm watershed for adult content to be viewed.
Mediawatch's director Vivienne Pattison accuses the broadcasters of only paying lip-service to the need to protect kids from grown-up shows.
"The technology has moved ahead of the regulation and that's the problem", Pattison told The Telegraph.

"Ofcom's most recent research found that fewer than a third of parents use parental controls or are confident about how to use them. And often it's children of parents who cannot or will not do something about it who are the ones you are most concerned about".
Mediawatch wants the services to introduce password protection and the group plans to "campaign on it big next year".
Of course, the fact that kids can watch adult content from a myriad of online destinations means that whatever happens with the networks, it is down to parental responsibility over what the kids are doing online.

A report has predicted that 20% all television sets for sale in Europe next year will have a Internet connection capability.
It is a well known fact that the new internet television sets will boom during next year, and Futuresource Consulting who rwrote the report have predicted that by the end of 2010 a fifth of all flat panel televisions will be able to access internet video and TV content.

The report also predicts that the number of installed flat-panel TV sets with an Internet connection will rise to 15 million devices.

Internet Enabled TV To Boom
The findings appear in Connected TV & Blu-ray Market Status: Western Europe, a 60-page strategic report focusing on the market potential for connected TVs and Blu-ray players.
Research Consultant David Watkins said: "In Europe, four of the major [consumer electronics] brands have already launched connected TV products that go beyond basic home networking functionality and allow delivery of over-the-top web services.
"This includes basic weather and news pages, social networking, video streaming and catch-up TV. Although initially limited to high-end and mid-range products, we're going to see web connectivity feature on an increasing number of products next year, becoming standard within two to three years.
"We expect content to be the next battleground and a key driver for connection and usage, particularly through interaction with social networking sites and access to recently released movies."
Many companies are introducing televisions that are widget enabled as well as internet connected, and with the news that viewers have an appetite for internet tv but viewable on the big screen tv

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